So you want to make money online.  It sounds simple enough, right?  Create a blog, rehash content from other more established blogs, sign up for adsense and watch the money roll in.  Hey, that could work.. maybe.

See, making money, online or otherwise, is a business.  If you’re really serious about going through with this business, you’re going to need a business plan.  It amazes me how people start different projects and just “wing it.”  I used to do that, and TRUST ME, it’s not very profitable.

My personal idea of a business plan is pretty damn simple.  It’s production and marketing.  You produce a blog, and you market it.  That’s the WHAT.  Now the question to ask yourself is HOW are you going to do it?  What would be the most cost-efficient ways to produce and market your blog?  Will you design your layout yourself or would it be cheaper to have an expert do it (TIME IS MONEY)?  Will you create quality content people will keep coming back for, or rely on SEO, or purchase ads for traffic?  These are a few of the things to consider.

A good business plan gives you some direction and stability.  You want to know exactly what you want to do and how you’re going to do it.  Taking a few days to work out a business plan might be the most important thing you can do for your blog.

This entry was posted on Wednesday, March 26th, 2008 at 10:29 am and is filed under SEO, marketing, make money online. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.